The magic around Pinterest just doesn’t seem to fade! Not only has the adoption and fanfare around the social networking site continuing to grow, but there was even a newsworthy story out this week about the First Lady Michelle Obama’s Pinterest page. There have been studies and infographics on the Pinterest demographic, but did you [...]
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Facebook and Apple Are In A Relationship
After last year’s announcement that Twitter would have deep integration in iOS5, a lot of us wondered; Why not Facebook? Sure, a lot of people have their Twitter and Facebook accounts linked, but if you look at the bigger picture, wouldn’t you rather share on your Facebook wall first? I’ve only used the Twitter integration [...]
Read MorePinterest’s $100 Million Content and Commerce Play
This week’s announcement that Pinterest has raised $100 million from several sources lead by the Japanese eCom giant Rakuten has provided some clarity around how the hottest social property on the web intends to make money. While no clear business model has emerged, it’s not that far a leap to see that the future for [...]
Read MoreUpdated Pinterest Demographics [Infographic]
Several weeks ago, I laid out in a post who is using Pinterest and why … the Pinterest demographic. The folks over at Tamba have created an infographic that makes is easier to digest the entire picture of who the Pinterest audience is, as of March 2012. This information should be top-of-mind for anyone in [...]
Read MoreBrand Engages Facebook Fans in Song
In a shining example of how a brand is building loyalty and a premier following through social media, Kraft thanks their Mac & Cheese Facebook fans in a song. Just a couple days ago, I posted that Kraft is one example of how innovative brands engage fans in the social space, without breaking the marketing budget. [...]
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